LIC Agent vs Buying Direct – Pros and Cons

FactorThrough AgentDirect (Online)
PremiumHigher (agent commission)Lower (Tech-Term saves 10-15%)
GuidancePersonalized adviceSelf-service
Claim HelpAgent assistsSelf-process
DocumentationAgent managesYou manage

Verdict: For tech-savvy buyers wanting term plans: Buy Tech-Term online, save premium. For endowment/complex plans: Agent guidance adds value. Many people use agents for complex plans and buy term directly.


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